Did you know…

24 Jun

that 75% of  US households use social networking?

In this article found on informationweek.com-A Nielsen study shows Internet users spent an average of more than 6 hours a month on sites such as Facebook, MySpace, and Twitter during May.

It also states that U.S. consumers are spending more time online — and devoting a growing percentage of those hours to social networking sites — a trend expected to create a surge in spending on advertising to this audience.

In May 2010, U.S. consumers spent an average of 6 hours, 13 minutes a month using social networking websites, according to a study by the Nielsen Company.  And users did not restrict themselves to checking their status while at home: the average U.S. worker spent almost 5.5 hours each month visiting social network sites from the office, the research firm found. (I am sure employers are not as happy about this!)

Of all active U.S. Internet households, 75% visited a social networking site in May 2010, according to Nielsen. About one-fifth of U.S. adults online publish or own a blog, and 55% have at least one or more social networking profiles, the report said.

It seems to me if you are not involved in social networking, you might be missing out!

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